La Mer was established in 2001 when Martine rummaged through her
jewelry drawer and could not find a simple, stylish and feminine watch
to wear. Combining her passion for design, love of quality materials
and simple beauty, La Mer Collections was born. Inspiration is drawn
from her journeys: South Africa’s colorful markets, Bali’s lush
flowers, Italy’s gorgeous leathers and Thailand’s clear blue ocean.
Each season La Mer’s color palette is chosen from these bright and
colorful experiences. La Mer Collections’ focus is on classic watch
faces designed exclusively by Martine Ilana, paired with beautiful
leather straps.
“A watch is a private piece of art. Not only does it embody the skill of the artisan who created it, but it is an expression of the owner’s style. In this day and age, with all the technology surrounding us, all we truly need on our wrist is a watch that tells time. Often less is more when it comes to a timepiece’s design and wearing a watch allows you to appreciate esthetic qualities as well as function and technical reliability.”
“I have a tactile relationship with my watches and I appreciate the elegant faces and quality leather straps. Timepieces set the rhythm of my life, but they remain above all, pieces of jewelry with which I develop a genuine connection. I wear a watch because it is an object that conveys some of my most precious values; the connection between art and technology.” - Martine Ilana
